5 biggest mistakes beginner photographers make when launching their business

There’s nothing quite like the excitement of starting your new photography business. But, many photographers make one or several big mistakes on their road from unpaid amateur to full-time pro. These mistakes can cost you time and money, and, even worse, scuttle some fledgling photography careers before they even start. Read these tips, and you’ll …

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Patience is key: Seeing your Licensing portfolio as a long-term investment

According to estimates, we share around 3.2 billion photos online every day. Most of those photos are for personal use, but over the last five-plus years, brands have turned more and more to social media platforms to source creative photography to use in their campaigns. Many artists choose to share their work for free or …

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How to photograph architecture: The complete guide

The last few years have seen a revolution in design and architecture—from smart home technology and the rise of “tiny houses” to green urban planning and the use of recycled materials. As our living and workspaces have changed, the field of architecture photography—established by legendary artists like Lucien Hervé and Julius Schulman in the 19th …

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The best types of cell phone pics to submit to Licensing

A few years ago, the social media agency Laundry Service took a look at the growing use of organic, “Instagram-style” photos in advertising. According to their data, unposed, social media-inspired photos performed even better than traditional studio shots in the commercial sphere. Whereas regular advertising photos had a 2.35% click-through rate, that number increased to …

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